In the I.M.A.G.E. video Sherry identifies opportunities within your business to get your logo in motion and use the power of promotion to Grow Your Business! Consider these questions:
I Identity:
Do your employees enter private property to do their work?
Do your employees work inside your customer’s homes?
Are your employees asked to wear the same style clothing (like polos)?
A Appreciation:
If you could show a return on the investment would you do a sales contest?
How do you recognize your long time customers? Do you?
Are you looking for a way to increase your market share?
How do you recognize your long time employees? Do you?
M Motivation:
Is employee turnover a problem within your company?
Do you have a program in plan to recognize and retain long time employees?
Is attendance an issue with your employees?
G Generation of Business:
Do you put on educational seminars to drive interest in your business?
Do you exhibit at trade shows? Would you like to if it “paid off?”
Do you hold an annual conference or host continuing education classes?
E Events:
Are you planning to open a new location within the next year?
Have you or are you considering sponsoring a local social or sporting event?
Do you host an annual picnic and/or holiday party for the employees? Are you in charge?